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Luxury brand management : a world of privilege

338 страницы · 2012 · 3.93 MB · английский

by Mazzalovo & Gerald & Chevalier & Michel

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Luxury brand management : a world of privilege

The Road To Luxury: The Evolution, Markets and Strategies of Luxury Brand Management

The Luxury Strategy: Break the Rules of Marketing to Build Luxury Brands

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BRAND NAME PRODUCTS New Strategic Brand Management

Fashion Branding and Communication: Core Strategies of European Luxury Brands

Luxury Fashion Branding

Luxury talent management: leading and managing a luxury brand