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Qualitative marketing research: understanding consumer behaviour

247 страницы · 2019 · 12.7 MB · английский

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Qualitative marketing research: understanding consumer behaviour

Understanding Consumer Behaviour

Qualitative Research: Good Decision Making through Understanding People, Cultures and Markets

Understanding Digital Marketing: Marketing Strategies for Engaging the Digital Generation

Contemporary Issues in Marketing and Consumer Behaviour

Understanding Green Consumer Behaviour: A Qualitative, Cognitive Approach (Consumer Research

Business to Business Market Research: Understanding and Measuring Business Markets (Market Research

Research Methods for Everyday Life: Blending Qualitative and Quantitative Approaches (Research

Qualitative Research Methods

Research Design: Quantitative, Qualitative, Mixed Methods, Arts-Based, and Community-Based Participatory Research Approaches